In April of 2020, a month into lockdown and in the middle of a team meeting, Antoine, the co-founder of Cheerz dared to ask "what if we created a new product?". Right, so, we have to admit, at the beginning we found it a little crazy, somewhat inappropriate and complicated to do working from home. But then, we talked about it. Antoine had in mind a very simple product: a photo with a little note that we could send as a little gift to our loved ones in lockdown, far away to let them know we're thinking of them. A way of keeping contact with and community for those of us who went into lockdown alone. So, we had to make a product that was simple and took seconds to create but that would still be a heart-warming surprise to the recipient. And that's how the first Thought that Counts came to be.
After being very warmly welcomed by more than 20 000 of you during the lockdown, we've decided to bring it back, by popular demand, but this time, with a new look and feel: a Thought that Counts to send whenever, to say "I love you", "I miss you", "I've got something to tell you", "thank you for this weekend", "happy birthday", "thinking of you", "congratulations", or simply, "look, I found this photo in my phone".
And with that, voila! We hope you like the new Thought that Counts: brand new, full of colour, and fully customisable, to send to your loved ones or to order in batches. A Thought That Counts to send whenever, to announce an event, to share a smile, to motivate oneself, to say thanks in retrospect, because someone's on our mind, or because we're on vacation. A Thought That Counts to make a habit of, to put a smile on our loved ones faces, and to rival the has-been that is the postcard.